Oracle

New Cloud Region

Concept, storytelling, content and production for the launch of Oracle's new cloud region, conceived from the start as a live broadcast. The experience was designed to work before, during and after the stream.

Brand

Oracle

Role

Head of content

Year

2022

Format

Live event & livestream

Developed by

TBS Telefónica

Production

TBS Telefónica

Credits

• Host Sonsoles Moralejo
• Participants Albert Triola (Oracle Spain), Antonio Garamendi (CEOE), Carme Artigas (then Spain's Secretary of State for Digitalization and AI), María Jesús Almazor (Telefónica Tech), Domingo Mirón (Accenture), Luis Roca (Kyndryl)